If you are someone who is passionate about gaming, then perhaps, you’ve heard of Twitch. Twitch is a platform that started as a basic streaming website for video gameplay. However, it has developed to become a legitimate source of income for different users. In fact, there are those gamers who are earning more than your average office job.
But keep in mind that it isn’t exactly simple. There are strategies that you will have to do in order to make Twitch as a viable option as your main source of income.
The good news is that there are plenty of ways on how you can earn using Twitch. Successful Twitch streamers can even earn thousands of dollars monthly.
Before we discuss several ways on how you can earn money on the Twitch platform, it is a good idea to first understand how it works. Twitch has become the destination of choice for gamers. As we have mentioned, Twitch is basically a streaming video service that is available on different platforms regardless if you are using mobile or even on your gaming console.
What makes Twitch a great platform is that it operates under a simple premise. Channels provide gaming content while viewers become the willing consumers. In addition to this, advertisers get involved in order to generate income for both the platform and the channels.
The thing with Twitch is that it has around 1.5 million streaming channels. And in reality, it is quite popular to different types of gamers. And part of its success comes from the availability of great gaming content.
Twitch homepage allows viewers to watch video game-related content while the platform also earns via advertisements as it features different types of games on different channels. And since there are channels that have gained a decent number of viewers, it has also become a venue for content producers to earn using different methods.
How to Make Money with Twitch
How exactly do you make money using the platform? In case you still don’t have any idea on how to do it, here are some of the most effective strategies that have been used by some of the most successful Twitch users.
- Becoming a Twitch Partner
The first thing that you can do is become a Twitch partner. But of course, not everyone can be a partner and earn from advertisements. You will need to have at least 500 minutes of broadcast in the last 30 days while you also need to have at least 7 broadcast days in that same period. And also a Twitch partner is required to have at least 50 followers. You should also have an average of 3 concurrent viewers or more in the last 30 days.
To be honest, it is something that is easier said than done. Building your community may not be easy as you need to also establish a consistent branding in your social media channels and even have your own personal style during your stream. In case you get rejected by Twitch to become a partner, you can always reapply after you have made the necessary changes.
But being a Twitch partner can be advantageous because you can earn using advertisements and from your subscribers.
So how much money can you actually generate in Twitch advertising? Keep in mind that it will vary depending on your viewership. In reality, don’t expect much from this. 22K followers can potentially give you a monthly revenue of less than $100. And also, you can only get payouts after hitting the $100 mark. Twitch usually splits the income that it gets from clicks generated from the ads shown in your video.
You also have to understand that you can also get paid from subscribers who pay Twitch. Monthly fee on the platform costs around $5 in exchange for features that favor viewers. Around half of this goes to Twitch while the other half goes to the partner. So once you’ve become a partner, that’s around $2 per Twitch subscriber who pays a monthly fee for the platform.
- Via Donations
The standard to become an official Twitch partner can be quite high especially for a beginner. But for those who were rejected by Twitch, there are still plenty of ways on how you can generate some money using the platform. All you have to do is just be creative.
And one common strategy is to ask for donations from your viewers. In order to do this, you will have to set up your own donation link. TwitchAlerts and StreapTip are just some options that you can go for. Of course, there is an art to getting the most donations. For a lot of gamers, they don’t usually ask their viewers too much to the point that it becomes too intrusive.
And also, if you are looking to use PayPal, you will have to show a verification of non-profit tax-exempt status.
- Becoming an Affiliate Marketer
Another popular strategy that you can use is to become an affiliate marketer. Affiliate marketing allows you to earn a commission from a product that was sold from your affiliate marketing link. As you build your reputation and your relationship with your viewers, then you can incorporate promoting products and services with your stream.
In some instances, there are gamers who release their own products from mugs to t-shirts. The problem with this is that you will most likely make the effort in designing and making sure that the products reach your customers.
Making Money on Twitch Can be A Full-Time Job
Though earning money using any streaming platform sounds like a good idea, making Twitch your main source of income could be a full-time job. Not only do you have to constantly provide your followers with great content, you also need to consider different things such as your online media marketing on different platforms. You have to stand out from the rest of the crowd not to mention always capture the attention of your audience.
Earning serious money on Twitch means that you don’t just rely on advertisements shown on your channel. You also don’t want to just ask for donations if you are seriously considering making a serious amount of money on a regular basis. You will have to simultaneously use these strategies in order to generate a much bigger income.