If you are looking to make money using the World Wide Web, e-commerce makes a good option for a number of reasons. One, having your very own e-commerce business can be easy to set up. In addition to this, you don’t need a good amount of money in order to run everything. And also, keep in mind that e-commerce sales are expected to even increase in the coming years. In fact, it is expected to reach $4.5 trillion by 2021.
Easily, you can have a piece of the pie if you want to. And one of the best ways that you can build your own e-commerce website is by using Shopify. So how exactly can you make money using Shopify?
What is Shopify?
But before anything else, what is Shopify? For starters, Shopify is an e-commerce platform. It allows users to build their own business and sell products over the internet. What makes Shopify so popular today is the fact that it is easy to use and it is also beginner-friendly. In fact, you can learn from the guides, videos, and even podcasts online that can help you every step of the way.
Getting a 14-Day Trial
A lot of entrepreneurs have their own hesitation in thinking that they may not be able to commit to their online store. The good news is that you have a 14-day trial by Shopify. Here, you can have a look at what the platform has to offer and decide afterward if you are going to continue or not.
There are three plans that you can choose from:
- Basic Shopify
- Advanced Shopify
The Basic Shopify option costs $29 a month. Also, expect that there are credit card fees of 2.9% plus $0.30 for every transaction. Now, if you think that you want to ramp up your subscription, you can pay the next plan called Shopify which is at $79 per month. Just like the basic plan, it also has credit card fees though reduced to 2.6% plus $0.30 for each transaction online.
And also, you have the Advanced Shopify plan that is at $299 per month. For this plan, credit card fee is at 2.4% plus $0.30 per transaction.
And as expected, the more costly your preferred plan is, the more features that you can actually get in your online store. Ultimately, its purpose is to cater to businesses of different sizes.
How to Make Money with Shopify?
Know What To Sell
Now, for the most important question: how do you make money on Shopify? The very first thing that you have to know is what type of products are you exactly going to sell?
Be sure that you are going to do a bit of market research first before you commit to any business. In fact, even before you sign up for the free trial, you need to be equipped of the necessary knowledge regarding the demand for the particular products not to mention its potential to generate profits on your business. Once you have an idea on what you are selling and who your customer is going to be, then that is the best time that you can sign up for the free trial.
So what if you aren’t exactly sure on what to sell? A lot of new entrepreneurs are faced with this dilemma. The good thing is that Shopify can help you decide.
Make Use of Social Media
Now that you have the products covered, it is a good idea that you also turn into your social media marketing strategy. You will need to decide which social media platform are you going to use in order to promote the business. Typically, businesses make use of Facebook, Instagram, and Twitter to promote their business.
You will need to utilize both organic and paid option if you wish to get new customers and widen the reach of your business to your relevant audience.
Another method on how you can increase the likelihood of selling products from your website is by utilizing video marketing strategies. One of the easiest ways to reach a good number of potential customers is by collaborating with different YouTube channels that can promote products that you are selling. As for the compensation, you can either pay them for their post or get them a commission for every product sold coming from their affiliate link.
If you are simply starting and you don’t have a large capital to work with, dropshipping is the perfect option for you. How exactly does dropshipping work? What it means is that you are not going to buy the products and carry any inventory of any product. Instead, once a customer buys a product from your store, that is the only time that you are going to buy from your wholesaler and the product will then be shipped directly to your customer.
Understand how the platform works
Another strategy that you can use in order to increase the probability of success in your online venture is to know exactly how the tools work. Regardless of the package that you have availed, you want to make sure that you maximize all the tools provided by Shopify. Within the platform, it becomes easy to upload photos and write descriptions that can attract your potential market.
Distribute the work to your employees
One of the most important things that you have to remember when starting your own business is that there might be a time when you will need more people to help you in your day-to-day operations. The good thing is that they can also make use of Shopify.
The thing with Shopify is that it has a huge potential for business-minded individuals. You can set up your business with minimal capital. There are also some integrations that you can use together with Shopify that can even make the management of your online store an easy thing to do.
You can also have peace of mind when it comes to the security features of Shopify which means that you don’t have to buy security upgrades just to ensure that your website isn’t going to get hacked. And if anything goes wrong on your site, Shopify backs your data on a daily basis.